One of the most frustrating things about shopping for roofing CRM software is that most of them won't tell you what they charge. You have to request a demo, sit through a presentation, and then get a proposal — sometimes days later — before you learn the price.
This guide breaks down what roofing CRM software actually costs in 2026, based on publicly available pricing, G2 reviews, and direct research. We'll cover the major platforms, what's included in each tier, and what typically costs extra.
How Roofing CRM Pricing Works: The Two Models
Per-Seat Pricing
The most common model in the market. You pay a monthly fee per user. The advantage: you only pay for what you use early on. The disadvantage: costs scale sharply as you add sales reps. A 5-rep team on a $100/user/month platform costs $500/month; at 10 reps, you're at $1,000. The price never stabilizes.
Flat-Rate Team Pricing
A fixed monthly fee for a tier of users (e.g., “up to 10 users for $800/month”). The advantage: predictable billing — your bill doesn't change when you hire a new rep mid-season. The disadvantage: you may pay for user capacity you don't fully use yet. For scaling companies, this model is almost always cheaper at team sizes above 4–5 users.
AccuLynx Pricing
Published pricing: None. AccuLynx does not publish pricing online.
Reported pricing (from G2 reviews and community data): Approximately $100–$250 per user per month, depending on features and contract length. Annual contracts are standard; monthly pricing is higher.
What's included: Full insurance restoration workflow, supplement tracking, supplier integrations (ABC Supply, SRS), CompanyCam integration, production management, estimating.
What costs extra: Some advanced features and integrations are add-on modules. EagleView and satellite measurement reports are billed separately through EagleView.
Best for: Established insurance restoration companies doing $3M+ that can justify the enterprise pricing for the depth of supplement and supplier workflow.
JobNimbus Pricing
Published pricing: Partial — JobNimbus publishes base starting prices but routes most inquiries through a demo for full pricing.
Reported pricing: Approximately $300–$500/month for a small team. Per-seat model with pricing varying by feature tier. Advanced features (automations, reporting, some integrations) in higher tiers.
What's included: CRM pipeline, scheduling, estimates, document management, mobile app, basic integrations.
What costs extra: Advanced automations, some integrations, and higher API access tiers are in premium plans. Satellite measurement and canvassing tools are not included — require separate tools.
Best for: Growing residential roofing teams that want a flexible CRM and don't need deep insurance restoration features built in.
Roofr Pricing
Published pricing: Yes — Roofr is one of the most transparent platforms in the category.
Current tiers:
- Free plan: Limited features, 1 user, basic quoting
- Starter: ~$89/user/month — full quoting and proposal features
- Pro: ~$149/user/month — adds CRM, automations, more integrations
What's included: Satellite measurement (with credits), proposal builder, digital signature, basic CRM.
What costs extra: Satellite measurement reports are credits billed per use (on top of the subscription). No insurance restoration workflow, supplement tracking, or canvassing tools.
Best for: Retail residential roofers who want a fast measurement-to-proposal workflow. Not suitable for insurance restoration.
Leap Pricing
Published pricing: Limited — Leap requires contact for current pricing.
Reported pricing: Approximately $79–$149/user/month depending on feature tier and contract length.
What's included: Digital proposal builder, e-signature, homeowner financing integration (GreenSky, Hearth), estimating, mobile app.
What costs extra: EagleView and CompanyCam integrations require separate subscriptions. No insurance restoration or crew management features.
Best for: Roofing and remodeling companies that prioritize the in-home sales presentation and customer financing offer.
Ketterly Pricing
Published pricing: Yes — full pricing is published transparently.
- Starter: $250/month — up to 3 users
- Team: $425/month — up to 5 users
- Business: $800/month — up to 10 users
- Scale: $1,500/month — up to 20 users
- Enterprise: Custom — 20+ users
What's included: Satellite roof measurement (Google Solar API), door-to-door canvassing maps, CRM pipeline, digital estimates and proposals, e-signature, insurance supplement tracking, job costing, crew scheduling, subcontractor / 1099 management, commission tracking, invoicing, online payments via Stripe, QXO material ordering, iOS and Android apps.
What costs extra: QXO material ordering and Stripe payment processing use your existing accounts with those services. Ketterly does not mark up their fees.
Best for: Roofing companies from startup to $10M that want an all-in-one platform covering the full workflow — especially those doing storm restoration or managing sales teams with canvassing and commission tracking needs.
Pricing Comparison at Common Team Sizes
To make this concrete, here's an estimated monthly cost for a 5-user team across platforms (using reported/published pricing):
- AccuLynx: $600–$1,250/month (estimated, requires sales call)
- JobNimbus: $400–$600/month (estimated)
- Roofr: $445–$745/month (at $89–$149/user/month)
- Leap: $395–$745/month (at $79–$149/user/month)
- Ketterly: $425/month (published, up to 5 users, flat rate)
At 5 users, Ketterly is typically the lowest-cost published rate. At 10 users, Ketterly at $800/month is dramatically cheaper than per-seat alternatives, which would range from $900 to $2,500+ for the same team size.
What to Look for Beyond Price
Price is important, but the total cost of a CRM includes the cost of what it doesn't do:
- How many other subscriptions does it require? A platform that needs SalesRabbit for canvassing, EagleView for measurement, a separate texting tool, and a supplement tracker on top of the CRM is more expensive than it looks.
- How long does onboarding take? A 3-month implementation timeline has a cost — your team is running on old systems and the revenue from better workflows is delayed.
- What does it actually cover? A per-user price that includes everything is often better value than a lower per-user price with key features as add-ons.
Key Takeaways
- Most roofing CRM platforms don't publish pricing — Ketterly and Roofr are the notable exceptions
- Per-seat pricing is the most common model; flat-rate team pricing becomes cheaper at 4–5+ users
- For a 5-user team, Ketterly's $425/month flat rate is typically the lowest all-in cost
- Consider the full cost: subscriptions required, implementation time, and features missing that you'd need to add separately
- For insurance restoration specifically, platforms without native supplement tracking will cost you in missed revenue, not just subscription fees