Your Leads Are Watching Streaming TV Tonight

The homeowner you knocked at 2pm is on Hulu by 8pm. Through our partnership with Vibe.co, Ketterly helps you put your commercial on Roku, Hulu, ESPN+, and 600+ streaming channels — targeted by ZIP code to the same neighborhoods already in your pipeline.

app.ketterly.com

Streaming TV, by the numbers

240M+
US adults watching streaming TV monthly
Including Roku, Hulu, Peacock, ESPN+, and 600+ other channels
~95%
Ad completion rate on CTV
Streaming TV ads can't be skipped — compare to a fraction of that for a typical digital video pre-roll
3+ hrs
Average daily streaming time per US adult
Your homeowners are watching more streaming TV than ever — and less cable
$25–40
Cost per 1,000 impressions (CPM)
Google Ads in roofing runs $30–80+ per click. CTV reaches 1,000 homes for the same price.

Reinforce every door knock and stalled quote

"Not interested right now" isn't a no forever. Homeowners you've already knocked or quoted see your brand on their TV in the days after — while you're still the roofer they just talked to.

Target by ZIP code, not the whole metro

Export the neighborhoods you're actively working from Ketterly and run streaming ads only where you have boots on the ground — not a citywide budget spread thin.

Full-screen, can't-skip attention

Streaming TV ads run at roughly a 95% completion rate on a living-room screen, sound on — a different level of attention than a scrollable banner or a skippable pre-roll.

Tie ad exposure back to your actual pipeline

Because the same leads live in Ketterly, you can see which storm-hit or canvassed neighborhoods you're running ads in alongside the leads and jobs coming out of them — real ROI, not just impressions.

Real scenarios for roofing companies

Here's how your competitors will be using this — once they figure it out.

Door knocked 200 homes today

Without CTV

You log the pins in Ketterly — most say "not home" or "not interested right now."

With CTV

That evening, those same homeowners are watching Hulu and see your commercial — reinforcing the door knock before they've had a chance to forget you.

Following up on a quote that stalled

Without CTV

A lead went cold after receiving your quote. Calls and emails go unanswered.

With CTV

While your quote sits in their inbox, they're seeing your brand on their TV every few days. When they're ready, you're the roofer they remember.

Working a new storm-hit neighborhood

Without CTV

You're canvassing and running Google Ads, bidding on the same keywords as a dozen other local roofers.

With CTV

Export the ZIP codes from Ketterly and launch a CTV campaign targeting just those neighborhoods. You're on TV. They're not.

How It Works

  1. 1

    Export the ZIP codes or neighborhoods you're actively working from your Ketterly pipeline.

  2. 2

    Connect your account to Vibe.co and launch a campaign targeting those exact areas.

  3. 3

    Your commercial runs on Roku, Hulu, ESPN+, and hundreds of other streaming channels — while you track leads from those neighborhoods in Ketterly.

Frequently Asked Questions

Ready to get in front of your leads twice?

Vibe.co is self-serve, with no agency markup — most roofing companies start at $500–$1,500/month. Create a free account and launch your first campaign in under 30 minutes.

Vibe.co is an independent company we partner with. Ketterly may earn a referral commission if you sign up with Vibe.co through this page.