Residential Roofing

The All-in-One CRM for Residential Roofing Companies

From the first lead to the final invoice, Ketterly runs your residential roofing operation. Quotes, scheduling, crews, payments — all in one platform.

2 days

Average time from estimate to signed contract

The Problem

What Gets in the Way

Leads aren't followed up fast enough

The roofing company that follows up first and fastest wins the job. Without an automated follow-up system, slow response loses contracts to whoever picks up the phone first.

Estimates take too long to produce

Climbing every roof to measure by hand before quoting is slow and expensive. Satellite measurement makes it faster, but only if it's built into your quoting workflow.

Scheduling is a phone-call circus

Coordinating crew availability, material delivery, and homeowner access via phone and text is chaotic. Jobs get double-booked, crews show up without materials.

The Solution

How Ketterly Solves It

Satellite Measurement to Quote in Minutes

Pull an accurate satellite roof measurement, generate a materials estimate, and send a digital proposal — all without leaving Ketterly.

Automated Lead Follow-Up

Ketterly automatically sends follow-up messages to new leads so no inquiry goes unanswered. Set your cadence once and let it run.

Digital Proposals with E-Signature

Send a branded digital proposal your customer can sign from their phone. Know the instant they open, view, and sign.

Scheduling & Crew Dispatch

Schedule jobs, assign crews, and send installers their daily work orders from Ketterly — no more phone tree coordination.

Customer Financing Options

Offer same-as-cash or low-monthly-payment financing options in every proposal. Customers who might hesitate on a cash price often say yes to monthly payments.

Online Invoice & Payment

Send invoices digitally and collect payment by credit card or ACH. Most customers pay the same day they receive the link.

Frequently Asked

Common Questions

Does Ketterly work for both retail and insurance residential jobs?

Yes. Ketterly handles retail (cash/financing) and insurance restoration jobs with separate workflows. You can manage both in the same system.

How quickly can we get Ketterly set up?

Most residential roofing teams are fully operational within 1 week. Ketterly's onboarding team sets up your pipeline, estimate templates, and workflows during that first week.

Does Ketterly have a mobile app for crews?

Yes. Ketterly has iOS and Android apps. Crews can view job details, log notes, and upload photos from the field.

Run your residential roofing company from one platform

Book a demo and see how Ketterly handles your leads, estimates, crews, and invoicing in one place.